DIGITAL MARKETING STRATEGY
It's time to Create a Winning Strategy!
Don't know where to start?
Let us help you get started with a marketing and brand strategy. Your customers are waiting for the opportunity to connect with a business like yours, but it's going to take a great strategy to get their attention.
Be strategic!
Looking at your competitors' marketing initiatives, reviews and social media pages can help you understand their unique value proposition and help you create a competitive marketing strategy that will help you increase your brand awareness.
MARKETING STRATEGY
EXAMPLES
PLANNING
Building a sound marketing plan requires organization and the ability to clearly define your marketing objectives to achieve your goal. The good news is we have a great deal of experience with developing sound marketing plans to increase your company's brand awareness, as well as your ROI.
OPTIMIZATION
Marketing optimization can be confusing at times. However, it is a key part of making your marketing plan a success. During the development of your marketing plan, our Marketing Strategist will create a custom plan to optimize your marketing efforts to maximize your desired goals.
ANALYZE
There is an art to accurately reading the behavior of your customers and we've mastered it! Our Marketing Analysts can help you make sound decisions about what products and services to sell and at what price, based on market conditions and competitors' activities and consumer behavior.
MANAGEMENT
We collaborate with our clients to achieve build strategic partnerships. Upon execution of all marketing initiatives, we remain dedicated to ensuring our initiatives thrive. Our Marketing Strategists continue to monitor the results and make the necessary adjustments for continued success.
OUR MARKETING
STRATEGY PROCESS
Marketing is about telling potential customers what a business is and what it is about. We will learn about your company’s brand and mission. We will set SMART goals. These are Specific, Measurable, Attainable, Relevant and Time-bound goals.
Identifying key Demographic and Competition
A business’s next step when creating a marketing strategy is to know who they are marketing to and competing against. This is market research and is a critical component of a comprehensive marketing strategy.
Like any profession, Marketers have skills, knowledge and tools essential to their trade. Applying these with a strategic approach is our job. Effective marketing strategies, email marketing, and require know-how and skill.
Assessment
Marketing strategy assessments require a detailed look at every aspect of how consumers, employees, vendors and others see your business. We assess your company's strategy to improve your ROI and performance.
Marketing
Tactics
Mission, Vision
and Goals
OUR MARKETING
STRATEGY PROCESS
#1: Assign a Dedicated Marketing Strategist to Your Account
You will be assigned a dedicated marketing strategist to develop your strategy and execute it. This person will learn your business and be your primary contact. You will be able to communicate with your digital marketing strategy manager daily via email or schedule a call at a time that is convenient for both of you.
#2: Develop a Marketing Strategy that is Specific to Your Business
The first step we will take with your campaign is to perform research and develop your strategy. We will do a competitive analysis, develop a buyer’s persona, and define an effective content strategy. We will also develop advertising strategies and funnels for your campaign to show you the roadmap to success.
#3: Develop Marketing Execution Calendar
Once you agree on the strategy we develop, we will start execution. We will develop strategies and branding unique to your business. You will have an opportunity to review and approve before anything goes live.
#4: Maintenance
Our marketing strategy services include quarterly maintenance to ensure we are reaching our goals. We monitor all marketing initiatives and make the necessary revisions to your strategy as needed based upon data.
#5: Reporting and Communication
Your digital marketing strategist will prepare quarterly reports for you to review. You will also have 24/7 access to our reporting to view your strategy progress. In addition, we can schedule weekly, biweekly, or monthly meetings to discuss progress.
WHY US: STRATEGIC
MARKETING CONSULTANTS
√ There are no surprises
Everything is ran by you first. We mutually agree on strategy and you can approve all deliverables. You will be able to work with us in a seamless manner that requires very little effort from your side.
√ Low-risk contracts
Our services are backed with high integrity and want to earn your trust through providing great work.
√ Get more for your money
Spending your entire budget on an agency is like buying a car without gas. We don’t want you to pay us a high retainer. We’d rather you pay us for the true cost of the service and spend any additional budget in paid advertising. This will help us, help you.
