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Isaac Newton and Your Business During COVID-19


COVID-19 has pushed us to rethink how we do business. Many people have realized they can do their jobs just as efficiently from home using today’s technology. Additionally, the longer our quarantine goes on the more we hear reports of pollution going down.


Will we want to go back to the way it was, spending time in and money on our cars polluting the environment unnecessarily? Or will we embrace these lessons?


Probably a little bit of both.


Before COVID-19, companies who did the majority of their business in a physical location still had a website where they advertised, sold and communicated. Now is the time to consider making the online percentage of your business larger.


We know that video content on social media is very effective and that people are watching more and more videos via the various social media platforms.


For many companies, these videos and other content were often meant to drive people to a physical location where a salesperson would pick up the transaction by offering advice, more information, answers to specific questions and assurance.